TikTok Ads: Dimensions

Last updated: 2026-11-12

This reference covers the 48 dimensions available for TikTok Ads in Master Metrics. Use it to understand how you can segment your data and how each field is named. Available in: Dashboards · Reports · AI assistant · MCP

Dimensions

Dimensions are the attributes you can use to segment and group your TikTok Ads data.

Time


Day	Field name: `day` Type: dimension
Week	Field name: `week` Type: dimension
Month	Field name: `month` Type: dimension
Year	Field name: `year` Type: dimension
Quarter	Field name: `quarter` Type: dimension

Account


Advertiser ID	Field name: `advertiser_id` Type: dimension
Advertiser Name	Field name: `advertiser_name` Type: dimension
Currency	Field name: `currency` Type: dimension
Interest category ID	Field name: `interest_category` Type: dimension
Interest category Name	Field name: `interest_category_name` Type: dimension

Campaigns


Campaign ID	Field name: `campaign_id` Type: dimension
Campaign Name	Field name: `campaign_name` Type: dimension
Campaign type	Field name: `campaign_type` Type: dimension
Campaign Budget	Field name: `campaign_budget` Type: dimension
Campaign Budget Mode	Field name: `campaign_budget_mode` Type: dimension
Campaign Status	Field name: `campaign_secondary_status` Type: dimension
Campaign Objective Type	Field name: `campaign_objective_type` Type: dimension
Campaign Bid Strategy	Field name: `campaign_bid_type` Type: dimension

Ad groups


Ad group ID	Field name: `adgroup_id` Type: dimension
Ad Group Name	Field name: `adgroup_name` Type: dimension
Ad Group Status	Field name: `adgroup_secondary_status` Type: dimension
Ad Group Optimization Goal	Field name: `adgroup_optimization_goal` Type: dimension
Ad Group Bid Strategy	Field name: `adgroup_bid_type` Type: dimension
Ad Group Bid Display Mode	Field name: `adgroup_bid_display_mode` Type: dimension
Ad Group CPA Bid	Field name: `adgroup_deep_cpa_bid` Type: dimension
Ad Group Conversion Bid Price	Field name: `adgroup_conversion_bid_price` Type: dimension
Ad Group Placement Type	Field name: `adgroup_placement_type` Type: dimension
Ad Group Placements	Field name: `adgroup_placements` Type: dimension
Ad Group Budget Mode	Field name: `adgroup_budget_mode` Type: dimension
Conversion Event	Field name: `adgroup_optimization_event` Type: dimension


Ad ID	Field name: `ad_id` Type: dimension
Ad Name	Field name: `ad_name` Type: dimension
Ad Text	Field name: `ad_text` Type: dimension
Ad Status	Field name: `ad_secondary_status` Type: dimension
Ad Landing Page URL	Field name: `ad_landing_page_url` Type: dimension
Ad Call To Action ID	Field name: `ad_call_to_action_id` Type: dimension
Ad Call To Action	Field name: `ad_call_to_action` Type: dimension
Ad Playable URL	Field name: `ad_playable_url` Type: dimension

General


Country code	Field name: `country_code` Type: dimension
Ad type	Field name: `ad_type` Type: dimension
Search terms	Field name: `search_terms` Type: dimension
Gender	Field name: `gender` Type: dimension
Age	Field name: `age` Type: dimension
Province ID	Field name: `province_id` Type: dimension
Province Name	Field name: `province_name` Type: dimension
Country Name	Field name: `country_name` Type: dimension
Platform	Field name: `platform` Type: dimension
Placement	Field name: `placement` Type: dimension

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