Mercado Ads: Dimensions

Last updated: 2026-11-12

This reference covers the 20 dimensions available for Mercado Ads in Master Metrics. Use it to understand how you can segment your data and how each field is named. Available in: Dashboards · Reports · AI assistant · MCP

Dimensions

Dimensions are the attributes you can use to segment and group your Mercado Ads data.

Time


Day	Field name: `day` Type: dimension
Week	Field name: `week` Type: dimension
Month	Field name: `month` Type: dimension
Quarter	Field name: `quarter` Type: dimension
Year	Field name: `year` Type: dimension

General


Account ID	Field name: `mercadoads_account_id` Type: dimension
Account Name	Field name: `mercadoads_account_name` Type: dimension

Product Ads


Date	Field name: `mercadoads_date` Type: dimension
Campaign Id	Field name: `mercadoads_campaign_id` Type: dimension
Campaign Name	Field name: `mercadoads_campaign_name` Type: dimension
Ad Group Id	Field name: `mercadoads_ad_group_id` Type: dimension
Ad Group Type	Field name: `mercadoads_ad_group_type` Type: dimension
Item Id	Field name: `mercadoads_item_id` Type: dimension
Item title	Field name: `mercadoads_item_title` Type: dimension
Category Id	Field name: `mercadoads_category_id` Type: dimension
Family Id	Field name: `mercadoads_family_id` Type: dimension
Family Name	Field name: `mercadoads_family_name` Type: dimension
User Product Id	Field name: `mercadoads_user_product_id` Type: dimension
Catalog Listing	Field name: `mercadoads_catalog_listing` Type: dimension
Country	Field name: `mercadoads_site_id` Type: dimension

Fields catalog

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Dimensions

Time

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Dimensions

Time

General

Product Ads

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