> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mastermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Microsoft Ads (Bing): Dimensions

> Complete reference of the Microsoft Ads (Bing) dimensions in Master Metrics

> [!NOTE]
>
> **Last updated:** 2026-11-12

This reference covers the 94 dimensions available for Microsoft Ads (Bing) in Master Metrics. Use it to understand how you can segment your data and how each field is named.

**Available in:** Dashboards · Reports · AI assistant · MCP

## Dimensions

Dimensions are the attributes you can use to segment and group your Microsoft Ads (Bing) data.

### Time

| | |
| - | - |
| Day | **Field name:** `day` **Type:** dimension |
| Week | **Field name:** `week` **Type:** dimension |
| Month | **Field name:** `month` **Type:** dimension |
| Quarter | **Field name:** `quarter` **Type:** dimension |
| Year | **Field name:** `year` **Type:** dimension |

### Account

| | |
| - | - |
| Account Name | **Field name:** `bing_account_name` **Type:** dimension |
| Account Number | **Field name:** `bing_account_number` **Type:** dimension |
| Account ID | **Field name:** `bing_account_id` **Type:** dimension |
| Customer ID | **Field name:** `bing_customer_id` **Type:** dimension |
| Customer Name | **Field name:** `bing_customer_name` **Type:** dimension |
| Ad Distribution | **Field name:** `bing_ad_distribution` **Type:** dimension |
| Account Status | **Field name:** `bing_account_status` **Type:** dimension |
| Currency Code | **Field name:** `bing_currency_code` **Type:** dimension |
| Goal ID | **Field name:** `bing_goal_id` **Type:** dimension |
| Device Type | **Field name:** `bing_device_type` **Type:** dimension |
| Device OS | **Field name:** `bing_device_os` **Type:** dimension |
| Network | **Field name:** `bing_network` **Type:** dimension |
| Top vs Other | **Field name:** `bing_top_vs_other` **Type:** dimension |
| Bid Match Type | **Field name:** `bing_bid_match_type` **Type:** dimension |
| Delivered Match Type | **Field name:** `bing_delivered_match_type` **Type:** dimension |
| Goal (Keywords) | **Field name:** `bing_goal` **Type:** dimension |
| Goal Type (Keywords) | **Field name:** `bing_goal_type` **Type:** dimension |

### Campaigns

| | |
| - | - |
| Campaign Name | **Field name:** `bing_campaign_name` **Type:** dimension |
| Campaign ID | **Field name:** `bing_campaign_id` **Type:** dimension |
| Campaign Status | **Field name:** `bing_campaign_status` **Type:** dimension |
| Campaign Type | **Field name:** `bing_campaign_type` **Type:** dimension |
| Campaign Labels | **Field name:** `bing_campaign_labels` **Type:** dimension |
| Budget Name | **Field name:** `bing_budget_name` **Type:** dimension |
| Budget Status | **Field name:** `bing_budget_status` **Type:** dimension |
| Budget Association Status | **Field name:** `bing_budget_association_status` **Type:** dimension |
| Final URL Suffix | **Field name:** `bing_final_url_suffix` **Type:** dimension |
| Tracking Template | **Field name:** `bing_tracking_template` **Type:** dimension |
| Custom Parameters | **Field name:** `bing_custom_parameters` **Type:** dimension |
| Base Campaign ID | **Field name:** `bing_base_campaign_id` **Type:** dimension |

### Ad groups

| | |
| - | - |
| Ad Group Name | **Field name:** `bing_ad_group_name` **Type:** dimension |
| Ad Group ID | **Field name:** `bing_ad_group_id` **Type:** dimension |
| Ad Group Status | **Field name:** `bing_ad_group_status` **Type:** dimension |
| Ad Group Type | **Field name:** `bing_ad_group_type` **Type:** dimension |
| Ad Group Labels | **Field name:** `bing_ad_group_labels` **Type:** dimension |
| Language | **Field name:** `bing_language` **Type:** dimension |

### Ads

| | |
| - | - |
| Ad ID | **Field name:** `bing_ad_id` **Type:** dimension |
| Ad Title | **Field name:** `bing_ad_title` **Type:** dimension |
| Ad Description | **Field name:** `bing_ad_description` **Type:** dimension |
| Ad Description 2 | **Field name:** `bing_ad_description_2` **Type:** dimension |
| Ad Type | **Field name:** `bing_ad_type` **Type:** dimension |
| Ad Status | **Field name:** `bing_ad_status` **Type:** dimension |
| Ad Labels | **Field name:** `bing_ad_labels` **Type:** dimension |
| Title Part 1 | **Field name:** `bing_title_part_1` **Type:** dimension |
| Title Part 2 | **Field name:** `bing_title_part_2` **Type:** dimension |
| Title Part 3 | **Field name:** `bing_title_part_3` **Type:** dimension |
| Headline | **Field name:** `bing_headline` **Type:** dimension |
| Long Headline | **Field name:** `bing_long_headline` **Type:** dimension |
| Business Name | **Field name:** `bing_business_name` **Type:** dimension |
| Destination URL | **Field name:** `bing_destination_url` **Type:** dimension |
| Display URL | **Field name:** `bing_display_url` **Type:** dimension |
| Final URL | **Field name:** `bing_final_url` **Type:** dimension |
| Final Mobile URL | **Field name:** `bing_final_mobile_url` **Type:** dimension |
| Final App URL | **Field name:** `bing_final_app_url` **Type:** dimension |
| Path 1 | **Field name:** `bing_path_1` **Type:** dimension |
| Path 2 | **Field name:** `bing_path_2` **Type:** dimension |
| Ad Strength | **Field name:** `bing_ad_strength` **Type:** dimension |
| Ad Strength Action Items | **Field name:** `bing_ad_strength_action_items` **Type:** dimension |

### Keywords

| | |
| - | - |
| Keyword | **Field name:** `bing_keyword` **Type:** dimension |
| Keyword ID | **Field name:** `bing_keyword_id` **Type:** dimension |
| Keyword Status | **Field name:** `bing_keyword_status` **Type:** dimension |
| Keyword Labels | **Field name:** `bing_keyword_labels` **Type:** dimension |
| Current Max CPC | **Field name:** `bing_current_max_cpc` **Type:** dimension |
| Bid Strategy Type | **Field name:** `bing_bid_strategy_type` **Type:** dimension |
| Mainline1 Bid | **Field name:** `bing_mainline1_bid` **Type:** dimension |
| Mainline Bid | **Field name:** `bing_mainline_bid` **Type:** dimension |
| First Page Bid | **Field name:** `bing_first_page_bid` **Type:** dimension |
| Quality Score (Keywords) | **Field name:** `bing_quality_score` **Type:** dimension |
| Quality Impact | **Field name:** `bing_quality_impact` **Type:** dimension |
| Historical Quality Score (Keywords) | **Field name:** `bing_historical_quality_score` **Type:** dimension |
| Historical Expected CTR (Keywords) | **Field name:** `bing_historical_expected_ctr` **Type:** dimension |
| Historical Ad Relevance (Keywords) | **Field name:** `bing_historical_ad_relevance` **Type:** dimension |
| Historical Landing Page Experience (Keywords) | **Field name:** `bing_historical_landing_page_experience` **Type:** dimension |

### Geography

| | |
| - | - |
| Country | **Field name:** `bing_country` **Type:** dimension |
| State | **Field name:** `bing_state` **Type:** dimension |
| Metro Area | **Field name:** `bing_metro_area` **Type:** dimension |
| City | **Field name:** `bing_city` **Type:** dimension |
| County | **Field name:** `bing_county` **Type:** dimension |
| Postal Code | **Field name:** `bing_postal_code` **Type:** dimension |
| Neighborhood | **Field name:** `bing_neighborhood` **Type:** dimension |
| Location ID | **Field name:** `bing_location_id` **Type:** dimension |
| Location Type | **Field name:** `bing_location_type` **Type:** dimension |
| Most Specific Location | **Field name:** `bing_most_specific_location` **Type:** dimension |
| Proximity Target Location | **Field name:** `bing_proximity_target_location` **Type:** dimension |
| Radius | **Field name:** `bing_radius` **Type:** dimension |
| Asset Group ID | **Field name:** `bing_asset_group_id` **Type:** dimension |
| Asset Group Name | **Field name:** `bing_asset_group_name` **Type:** dimension |
| Asset Group Status | **Field name:** `bing_asset_group_status` **Type:** dimension |

### Audience

| | |
| - | - |
| Age Group | **Field name:** `bing_age_group` **Type:** dimension |
| Gender | **Field name:** `bing_gender` **Type:** dimension |

## Related

> [card] [Fields catalog](https://docs.mastermetrics.com/en.md)
>
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> [card] [Instagram](https://docs.mastermetrics.com/en/instagram/metrics.md)
>
> Metrics & Dimensions

> [card] [Facebook Pages](https://docs.mastermetrics.com/en/facebook/metrics.md)
>
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> [card] [Shopify](https://docs.mastermetrics.com/en/shopify/metrics.md)
>
> Metrics & Dimensions


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